Sacs d’icitte | W'est qu'il est le P'tit BUM?

A textile tribute to one of Quebec’s accidental Internet legends!

The “Where’s the Little BUM?” bag celebrates the iconic line from Yolande Ouellet, which went viral after a filmed road-rage incident back in 2000. Her heartfelt outburst – “Where is he, the little bum?” – instantly became a cult meme and a symbol of that unmistakably Québécois straightforward sass.

Practical, durable, and waterproof, this bag is ready for anything: groceries, lunches, the farmer’s market, or even a little sidewalk rant if the mood strikes.

Size: Medium reusable bag (perfect for daily errands)
Materials: Waterproof blend of hemp and organic cotton
Made: Proudly made in Québec
Care: Machine wash cold, air dry

Je me souviens - reusable bags that are funny, waterproof, and 100% Québécois.